6-8 weeks

A feasibility study provides a detailed understanding of the economic and financial viability of your business concept/idea based on both desktop and field research techniques. The research will quantify current and projected demand and convert this into a financial model along with operational and institutional models for your business.

You will receive a research report which includes:

• Lean canvas model (i.e. business model)
• Target market segmentation
• Demographic and socio-economic profile
• Market and industry analysis
• Competitor analysis
• Demand assessment
• SWOT and gap analysis
• Primary research findings
• Institutional model
• Operational model
• Financial model

INCLUDES // both desktop stakeholder engagement and primary research such as surveys